Extracting new ideas from creative thinking techniques during brainstorming sessions is an art that combines observation, analysis, and imagination. Here’s a guide to effectively utilize these techniques to generate fresh ideas:
Processes for Extracting Ideas from a Stimulus
1. Extract a Concept or Principle from the Stimulus
- Analysis: Understand how the stimulus works and what it achieves.
- Observation: Note the order of its operation, the people involved, and the reasons behind its functionality.
2. Extract a Feature from the Stimulus
- Physical Attributes: Examine its shape, structure, and the processes involved.
- Crucial Factors: Identify key contributors to its success and the timing of events.
3. Extract a Positive Attribute from the Stimulus
- Positive Analysis: Focus on what makes the stimulus effective.
- Situational Strength: Determine the scenarios where the stimulus excels.
4. Extract Differences Between the Stimulus and Current Solution
- Comparative Analysis: Analyze how the stimulus and the current solution differ in achieving similar goals.
- Usage and Process Differences: Explore differences in physical characteristics, processes, and applications.
Merging and Reapplying
- Integrate the Stimulus with Current Situation: Combine the stimulus with the current scenario and apply the same extraction techniques.
- Use Your Imagination: This step is crucial for envisioning new possibilities and doesn’t require physical experimentation.
Physical Inclusion and Analysis
- Direct Application: Force the application of the stimulus in the current scenario and extract ideas.
- Mix and Analyze: Combine the stimulus with the current method and analyze the benefits.
- Frame-by-Frame Examination: Study the process in detail to identify benefits at different stages.
- Contextual Application: Consider different contexts like time, place, culture, or market where the merged solution could be beneficial.
Stimulus as a Question
- Direct Answers: Respond to the question straightforwardly.
- Diverse Responses: Answer in multiple ways and from different perspectives.
- Behind the Question: Address the underlying principles or reasons for the question.
- Broad and Detailed Answers: Provide both summarized and expanded responses.
By adhering to these guidelines and effectively employing creative thinking techniques, you ensure a constant flow of new and original ideas. This approach not only enhances brainstorming sessions but also fosters a culture of innovation and creative problem-solving.